THE SHILLA

Samsung Group Affiliate

Hotel Shilla’s new brand, Shilla Stay adds a fresh sensibility to the exquisite value of the Shilla.

Brand Driver

Shilla Stay delivers a benefit of “Value for Money” by providing products and services focused on what our guests need and want under the brand concepts of

• COMFORTING
  • - Addressing guest’s needs
  • - No extremes
• SMART
  • - Efficient, no hassle, easy to deal with
  • - Good judgment on what is important
• CONTEMPORARY
  • - Urban lifestyle
  • - Sensitive to trends, progressive attitude
• PRACTICAL
  • - Focusing resources to provide services that matter, “just right”
• NATURAL
  • - Eco-friendly, close to real life

Brand Values

• Practicality
• Progressive spirit
• Receptivity
• Reliability

Brand Promise

Shilla Stay is Upscale hotel which carefully selects products and services that are important and meaningful to our guests, in order to create a no-hassle and smart environment. Tailored for discerning travellers who understand what they really need, we promise to deliver a comforting hotel experience that recognizes guests’ needs, and ultimately becomes their best decisions.

Shilla Stay Signatures

Tailored for discerning travelers who understand what they really need, we promise to deliver a comforting, attuned hotel experience that ultimately becomes a guest’s best decision.

Design

Guests can fully enjoy modernistic beauty in the differentiated design of the hotel. Piero Lissoni, a word famous minimalistic designer,developed the whole concept and everything has to do with design.

Rooms

A perfect choice for restorative, restful sleep. A serene environment with a comfortable bed, quality bedding and a modern design will provide guests with a different kind of relaxation.

Dining & Bar

Guests can experience a delightful start to the day with high-quality food and wind down with a special evening of cocktails in a relaxing and contemporary atmosphere. The lobby bar combines a modern refined beauty with a cozy atmosphere, offering guests a comfortable relaxing space where they can take a break from their daily routine.

Business Corner

The business corner is equipped with computers and printers and offers business travelers great convenience, including computer usage, high speed internet access, wired internet /Wi-Fi and photocopying. Guests can have a brief business meeting at the communal table as well.

History

2024

• May. Shilla Stay Plus Ihotewoo

2022

• Otc. Shilla Stay Yeosu

2021

• Apr. Shilla Stay Seobusan

2020

• Mar. Shilla Stay Samsung

2017

• May. Shilla Stay Haeundae
• Apr. Shilla Stay Seocho

2016

• Jul. Shilla Stay Cheonan
• Feb. Shilla Stay Guro

2015

• Dec. Shilla Stay Gwanghwamun
• Sep. Shilla Stay Mapo
• Jul. Shilla Stay Ulsan
• MaY. Shilla Stay Seodaemun
• Mar. Shilla Stay Jeju

2014

• Oct. Shilla Stay Yeoksam

2013

• Nov. Shilla Stay Dongtan

Location

5F, 210, Dasan-ro, Jung-gu, Seoul, Korea (3 minutes on foot from Chonggu Station on subway line 5)